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Asendia, the joint venture between La Poste and Swiss Post, today publishes its whitepaper The secrets of e-commerce success in Switzerland . This new report provides cross-border retailers with a toolkit to expand their e-commerce business in Switzerland, a small country full of potential.
For the past eight years, Switzerland has been the most competitive economy in the world and perfect conditions for e-commerce driven exporters. With 61% of Swiss online shoppers (3.1m people) spending CHF 3b / USD 3.08b / RMB 20b annually in cross-border purchases and the country ranking second in Europe – after the UK – for the amount consumers spend online each year (CHF 2,400 / USD 2,460 / RMB 16,000 per capita), Switzerland proves itself to be a promising and strong market for foreign retailers.
However, having a multi-cultural population (German, French, and Italian speaking), non-EU customs and taxes, and payment preferences, Switzerland can be a daunting country for e-commerce expansion. With this in mind, Asendia combined insights on the market itself, consumer behaviour, delivery trends, and practical advice, to guide international businesses in their Swiss e-commerce adventures.
Asendia’s recommendations include:
Get to grips with what’s involved with customs when shipping internationally with ‘Everything You Need to Know About Customs’.
To guide you to greater commercial success, we’ll be presenting the 12 most important trends for today’s cross-border retailers. In this fir…Ecommerce